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Day AI
Boston CRM startup founded in 2023 by former HubSpot leaders that builds a context graph of every call, email, and deal so AI agents can answer questions and do sales work.
Founders and small go-to-market teams that want a CRM they mostly talk to, with agents that prep meetings, update deals, and draft follow-ups on their own.
Large sales organizations that need mature reporting and admin controls today, or teams that want a traditional record-and-field CRM.
Verdict
Day AI is worth trying for founders and small sales teams that want an AI assistant to run much of their CRM work. Its builders know the category well, and its agent-based approach is a real break from legacy tools. It is still early, so larger teams should test it with a few sales reps first.
Score Breakdown
How Day AI scores in the categories that matter to its buyers.
Pricing
Day AI publishes flat per-agent monthly prices with volume discounts. It does not charge per seat or by usage.
| Plan | Price | What stands out |
|---|---|---|
| Free | $0 | Teammates can search, view, and share |
| Turbo | $24 / agent / month | List price for 1 to 20 agents |
| Professional | $60 / agent / month | Agent runs pipelines, lists, and reports on schedules and events |
| Executive | $200 / agent / month | List price for 1 to 20 agents |
| Volume discounts | Up to 50% off | At 301 or more agents |
The Field at a Glance
How Day AI compares with other AI-native CRM vendors we reviewed, by Overall Score and relative typical engagement cost.
Day AI scores 7.7 in AI-native CRM, under Attio (8.2) and folk (8.0), and ahead of Clarify (7.6). Relative cost lands upper-mid for this subcategory.
Use-case matrix
| Use case | Fit | Notes |
|---|---|---|
| Automatic capture | Strong | Calls, emails, and meetings flow in without manual entry. |
| Ask your CRM | Strong | Users question the context graph in plain language. |
| Agent work on schedules | Strong | Professional agents run pipelines and reports. |
| Flat pricing | Strong | One monthly rate per agent, no usage fees. |
| Large-team admin | Mixed | About 120 customers at general availability. |
| Classic CRM workflows | Mixed | Designed for agents more than manual record work. |
Who it’s for
Good fit
- Founder-led sales teams
- Small go-to-market teams
- Companies replacing a first CRM
Poor fit
- Large enterprise sales orgs
- Teams wanting a traditional CRM
- Buyers needing a long vendor track record
Review Excerpts
Below are excerpts from public reviews. Our team scoured public reviews, forums, and chat rooms to get a balanced view of customers' experience with this company. Paid reviews and pay-for-play sites such as Clutch were excluded.
“Day AI is the layer my whole company runs on. With Claude connected on top, I built a second brain for our go-to-market team: every call, email, and pipeline feeds it.”
“My workflows have been revolutionized by Day AI. I love it and my team raves about it!”
Day AI was working with about 120 customers when it reached general availability in 2026, so large sales teams have fewer peers at their scale to learn from.
Company Facts
- Founded
- May 2023, Boston (Bessemer Venture Partners)
- Total funding raised
- $24M ($4M seed and $20M Series A, both led by Sequoia) (Upstarts Media)
- Customers
- About 120 at general availability (Upstarts Media)
- Website
- day.ai
Key Leadership
Christopher O'Donnell
Co-founder and CEO
Methodology
This page is an independent evaluation of Day AI for buyers comparing options in AI-native CRM. AI Industry Reviews accepts no sponsorships, advertising, or pay-for-placement fees. Day AI did not pay for this review.
What we scored
The headline number is an Overall Score on a 0-10 scale. Eight criteria sit under it in two groups.
- Buyer outcomes (for AI-native CRM)
- Automatic data capture
- Conversational answers and agents
- Maturity for large teams
- Pricing clarity
- Company & commercial
- Innovation & product leadership
- Project management & communication
- Pricing
- Contract fairness
Pricing measures whether the price looks fair for the value delivered, including packaging and renewal friction that show up in real buying cycles.
Score Composition
| Input | Weight | What it covers |
|---|---|---|
| Reviews | 40% | A proprietary read of what practitioners say about likes, complaints, and day-to-day use, including public review sites, forums, and private chat rooms. Paid reviews and pay-for-play sites such as Clutch are out of scope. |
| Product | 35% | Hands-on look at screens and workflows. |
| Pricing | 15% | Whether the price looks fair for what you get. |
| Docs & training | 10% | Docs, tutorials, and training material. |
How we balanced the evidence
The Overall Score is the simple average of the eight criteria. Recommendation language follows that score and the fit pattern described above.
Scope
Day AI is graded here as AI-native CRM. Criteria scores can move as more review volume and product checks are added.