Kandel is betting that social teams need more than a clipper: Munch turns long videos into scheduled short-form posts so creators stop assembling a stack of editors and calendars.
Oren Kandel is co-founder and chief executive of Munch, an AI video and social content company based in Tel Aviv, Israel. He founded the company with Peter Naftaliev, who serves as chief technology officer.
Starting Munch in Tel Aviv, Israel
In a November 2023 company announcement, Munch described a platform that extracts short clips from long-form video, adds subtitles, and drafts social posts across languages. The company said content professionals were stuck in a costly, manual process of turning talks and webinars into channel-ready shorts.
Expanding Munch into Munch Studio
Munch later expanded under the Munch Studio brand at munchstudio.com, adding scripting, scheduling, and multi-brand workspaces for agencies. That shift matches Kandel's focus on the full social calendar rather than a single export button.
Building Munch with Peter Naftaliev
Naftaliev leads technology while Kandel runs the company. Public coverage of the seed round placed the team in Tel Aviv and framed Munch for marketers who already invest in short-form video because of its return, according to the PR Newswire release.
