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Stigg
Stigg is a Tel Aviv monetization platform that sits between a software product and its billing system, enforcing plans, entitlements, AI credits, and usage limits in real time for companies such as Miro, Webflow, and PagerDuty.
Product and engineering teams at growth-stage SaaS and AI companies that run hybrid seat, usage, and credit pricing and want one API to gate features and enforce limits across Stripe, Zuora, or another billing system.
Early startups with one flat plan that Stripe alone can handle, and buyers who want full invoicing and revenue recognition from the same vendor.
Verdict
Stigg is one of the most complete tools we have seen for the hard part of AI pricing: deciding in real time whether a user or agent may take an action and how many credits it costs. Its customer list is strong for a company of about 40, and it works with the billing systems buyers already run. The step from the free tier to $499 a month for Pro is steep for smaller teams. For teams with complex pricing, Stigg is an easy recommendation.
Score Breakdown
These scores cover how well Stigg handles entitlements and feature gating, how it manages AI credits and usage limits, how it connects to billing and CRM systems, and how clear its pricing is, and then how it does as a company on innovation, communication, pricing, and contract terms.
Who Uses Stigg, Where It Fits on Price, and Its Competitors
Stigg's customers include Miro, Webflow, PagerDuty, Cloudinary, and AI21 Labs. Most use it to launch or change pricing models, such as adding AI credits to seat-based plans, without months of engineering work. The product checks entitlements and usage limits through one API call, meters usage events, runs credit balances with resets and top-ups, and syncs plans to Stripe, Zuora, Chargebee, Salesforce, HubSpot, and the cloud marketplaces. Stigg was started by two former New Relic product and engineering leaders and raised a $17.5 million Series A led by Red Dot Capital Partners in December 2024.
On price, Stigg's Build tier is free, Pro is $499 a month or $399 a month on annual billing, and Scale and BYOC (bring your own cloud) are quoted. Its closest competitors are Solvimon, Orb, Lago, and Paid.
Pricing
We checked Stigg's pricing page and recorded four plans. Stigg bills by the entities it enforces, not by seats.
| Plan | Price | What stands out |
|---|---|---|
| Build | Free | 10,000 managed entities, 5 million usage events a month, the full credits and entitlements engine, and Stripe. |
| Pro | $499 per month, or $399 per month billed yearly | 25 million usage events a month included, then graduated rates, webhooks, an audit log, and a 99.95% uptime SLA. |
| Scale | Custom | Committed entity blocks from 50,000, single sign-on, Zuora, Salesforce, and NetSuite connectors, and a 99.99% SLA. |
| BYOC | Custom | Deployment in the buyer's own cloud or database, a fixed license fee, 24/7 support, and a FedRAMP path. |
The Field at a Glance
How Stigg compares with other AI usage-based billing vendors we reviewed, by Overall Score and relative typical engagement cost.
Stigg scores 7.8 in AI usage-based billing, ahead of Solvimon (7.7), Lago (7.6), Orb (7.6), and Paid (7.5).
Compared with …
- Stigg vs Orb 7.8/7.6
How Well Stigg Fits Each Usage-Based Billing Use Case
We rated Stigg against the situations teams bring to a usage-based billing vendor, drawing on its pricing, product, and customer pages and on TechCrunch's coverage of its Series A.
| Use case | Fit | Notes |
|---|---|---|
| Adding AI credits to seat plans | Strong | Stigg says Miro launched AI credits on its platform in under six weeks. |
| Feature gating and entitlements | Strong | One API call returns access and limits, and Stigg states response times under 10 milliseconds. |
| Working with an existing billing system | Strong | Connectors cover Stripe, Zuora, Chargebee, Metronome, Orb, NetSuite, and the major cloud marketplaces. |
| Invoicing and revenue recognition | Mixed | Stigg leans on the buyer's billing system for invoices, so finance teams still need Stripe, Zuora, or similar. |
| Strict data residency | Strong | The BYOC plan runs in the buyer's own cloud or database. |
| Simple single-plan startups | Weak | Teams with one flat plan rarely need a layer on top of Stripe. |
Review Excerpts
These excerpts come from customer quotes Stigg publishes on its site, which the company chose, and from the buyer concern we found in its pricing and public discussion. Paid reviews and pay-for-play sites were excluded.
“Three months ago, we didn't even have AI credits. Now we have a fully functioning hybrid model with enforcement, resets, and visibility across the stack.”
“We're not the bottleneck anymore. We're the ones enabling pricing to move faster.”
“The free tier is generous, but the step to Pro is $499 a month, and anything with SSO or Salesforce sits on a quoted plan, so budgeting took a few sales calls.”
Representative buyer view
Where customer reviews couldn't be found, our analysts attempted to give a voice to buyer sentiment, drawing on real information from review sites, forums, and product documentation.
Based on: Stigg pricing and TechCrunch on Stigg's Series A
Company Facts
- Founders
- Dor Sasson (CEO) and Anton Zagrebelny (TechCrunch)
- Founded
- 2021, the year of its seed round (TechCrunch)
- Headquarters
- Tel Aviv, Israel (LinkedIn)
- Funding
- $17.5 million Series A led by Red Dot Capital Partners in December 2024, after a $6.4 million seed (TechCrunch)
- Team
- About 40 employees (LinkedIn)
- Website
- stigg.io
Key Leadership
Dor Sasson
Co-founder and CEO
He led the AI and machine learning product line at New Relic before starting Stigg (TechCrunch).
Anton Zagrebelny
Co-founder
He worked with Dor Sasson at New Relic before the two started Stigg (TechCrunch).
Methodology
We scored Stigg on eight criteria, from entitlements and feature gating to contract fairness, and the Overall Score is their simple average on a 0 to 10 scale. The scores draw on reviews from public review sites and forums, with paid reviews and pay-for-play sites excluded, plus a hands-on look at the product, its pricing, and its documentation and training. Scores can change as we add reviews and product checks.