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First Page Sage
The original GEO and AEO agency, specializing in lead gen and AI authority building for small to midsize companies. Strongest with B2B, but a fit for higher-ticket B2C as well.
Midsize companies that want lead generation and AI authority building from search and thought leadership. Strongest with B2B, and a fit beyond a strict B2B sale.
Buyers who want basic technical work and are not focused on lead generation.
Founded by Evan Bailyn.
Verdict
First Page Sage is a great fit for companies looking to increase their rankings in AI search and generate qualified leads. Their pricing is right in the middle of the range, affordable for companies with >$5M in revenue but not for truly small businesses. Their clients seem to really like them, and by all accounts, they are at the cutting-edge of GEO & AEO.
Score Breakdown
How First Page Sage scores in the categories that matter to its buyers.
Pricing
First Page Sage bills as a GEO and lead-generation agency retainer. Pricing is mid-range among specialist GEO shops and is generally reachable for companies with more than about $5M in revenue. As of September 2026.
The Field at a Glance
Where First Page Sage ranks among GEO / AEO agencies we reviewed, by Overall Score and relative typical engagement cost.
First Page Sage is the GEO/AEO market leader in lead generation and authority building for the small-to-midsize market. If you need pure technical and/or are an enterprise, Kalicube is the better option. For <$5 million revenue businesses, Focus Digital or Siege Media are a better fit.
Use-case matrix
| Use case | Fit | Notes |
|---|---|---|
| GEO programs | Strong | Show up in AI answers and citations. |
| AEO programs | Strong | A clear answer machines can repeat. |
| B2B lead generation | Strong | The firm’s strongest motion. |
| Lead generation beyond a strict B2B sale | Strong | The same program, for businesses that sell more widely. |
| Thought leadership and research | Strong | Published research is inside the lead program. |
| Basic technical work, no lead-gen focus | Not a fit | The engagement is built around lead generation. |
Who it’s for
Good fit
- B2B teams that want pipeline from search and AI answers
- Companies outside a pure B2B sale that still want lead generation
- Buyers who want research and thought leadership in the work
Not a fit
- Basic technical work
- Buyers who are not focused on lead generation
Review Excerpts
Below are excerpts from public reviews. Paid reviews and pay-for-play sites such as Clutch were excluded.
“What sets FPS apart from other SEO firms is the focus on thought leadership and their use of real engineers to compose content. Their content allowed us to rank for our most valuable keywords in a way that also positioned us as the industry thought leader for PCB design.”
“FPS not only provides us with evergreen thought leadership content, but an entire targeted GEO strategy behind it. Over the last 3 years of working with the team at First Page Sage, we have seen our cost per conversion drop each year and our digital ad spend decrease too.”
“We really value our relationship with First Page Sage. Their GEO program is not just SEO with some different clothes on -- they are on top of every change in ChatGPT, Google Overviews, and Claude.”
Key Leadership
Evan Bailyn
Founder and CEO
Methodology
This page is an independent evaluation of First Page Sage for buyers comparing options in GEO / AEO / AI search. AI Industry Reviews accepts no sponsorships, advertising, or pay-for-placement fees. First Page Sage did not pay for this review.
What we scored
The headline number is an Overall Score on a 0-10 scale. Eight criteria fall under it in two groups.
- Buyer outcomes (for GEO / AEO / AI search)
- Lead generation programs
- B2B depth
- Thought leadership and research
- GEO and AEO fit
- Company & commercial
- Innovation & product leadership
- Project management & communication
- Pricing
- Contract fairness
Pricing measures whether the price looks fair for the value delivered, including packaging and renewal friction that show up in real buying cycles.
Score Composition
| Input | Weight | What it covers |
|---|---|---|
| Reviews | 40% | A proprietary read of what practitioners say about likes, complaints, and day-to-day use, including public review sites, forums, and private chat rooms. Paid reviews and pay-for-play sites such as Clutch are out of scope. |
| Product | 35% | Hands-on look at screens and workflows. |
| Pricing | 15% | Whether the price looks fair for what you get. |
| Docs & training | 10% | Docs, tutorials, and training material. |
How we balanced the evidence
The Overall Score is the simple average of the eight criteria. Recommendation language follows that score and the fit pattern described above.
Scope
First Page Sage is graded here as GEO / AEO / AI search. Criteria scores can move as more review volume and product checks are added.